Real Estate AI Training — April 16
You’ve tried AI. You got mediocre results. This session explains exactly why.
Led by Robert Lee. Hosted by Mark de Grasse. 90 minutes live. Walk away with your diagnosis and your first move.
Recording included • Seats limited
NAR 2025 data: 46% of agents who use AI report zero measurable impact on their business. It’s not the tools. It’s the missing foundation. That’s what this session covers.
What This Training Covers
In 90 minutes, Mark and Rob will walk you through the root cause of why AI is not working for most agents – and the system-level fix that actually changes it. You will leave knowing exactly where your business is stuck, why the tools keep disappointing you, and the one move that changes the outcome.
Diagnose your stage
Find out exactly where you are on the 6-stage ladder — and why most agents are stuck at the same point.
Fix the root cause
AI can’t replicate what’s only in your head. Learn what to extract first so the tools actually work.
Build what scales
Walk away with a concrete first action — not a list of tools to try, but a system decision that compounds.
Session Agenda
The structural reason the tools aren’t working — and why it has nothing to do with prompt quality.
Why profitability is not a professional standard in real estate – and what that has to do with every AI tool that has not worked for you.
Prompts. Platforms. Tools. Why that category of education cannot produce the result you are looking for – and what the difference looks like.
A system for diagnosing exactly where your business is stuck and what to fix before AI can produce reliable results.
A concrete starting point based on where you actually are – not a list of tools to try, but a system decision that holds.
Bring your specific situation. They will work through it with you live.
Who This Is For
Agents who’ve tried AI tools and gotten inconsistent or underwhelming results
Agents who know they should be doing more with AI but don’t know the right starting point
Team leads who want their agents executing consistently — not just using a tool differently each time
Agents who feel like the business still runs through them personally and can’t see how that changes
Not a “what is ChatGPT” overview. This is a system-level session for agents who’ve already tried the tools.
Why This Is Worth 90 Minutes and $9
This is a live session, not a recording you’ll watch at 2x and forget. Mark and Rob are on screen for 90 minutes, working through the framework, answering real questions from the room.
The frameworks Mark and Rob teach are not concepts from a business book. They are what AIBA members use to build AI systems that actually run their business – not just generate content.
The recording is included. If you can’t make it live, you still get everything.
Wednesday, April 16 • 7:30pm ET • Recording included
Your Instructors
Mark de Grasse
Founder, AI Branding Academy • Chief AI Officer, Pasos al Éxito • Former Realtor
20+ years building brands and businesses that scale. Former realtor turned AI educator. Mark created the Founder Freedom Ladder after discovering the hard truth: AI doesn’t fix a business that runs through one person. AIBA’s entire methodology starts there.
Robert Lee
Founder, LeSix Agency • REEA 2025 Education Program of the Year • AIBA Co-Instructor
Founder of The Lesix Agency and creator of the 90-Minute Marketing Department, a system of 35+ AI Employees built specifically for real estate professionals. Rob brings what works on the ground: how agents stop doing everything manually and build AI systems that run without them.
Reserve Your Spot
Wednesday, April 16 • 7:30pm ET • Live Online • $9 • Includes recording
Seats are limited. Secure your spot now.