AI-Powered Leader Course

This transformative 8-part course prepares modern leaders to harness artificial intelligence—not by learning to code, but by learning to lead differently.

This visionary 4-part webinar series empowers today’s leaders to integrate AI with clarity, confidence, and responsibility—no coding required. Instead of diving into algorithms, you’ll master the frameworks that drive safe, strategic, and human-centered AI adoption across your organization.

Next Cohort Starts 9/4/2025

Registration

Member Registration

Live Q&A Session (12pm cst, 9/3/2025)

What Will You Learn?

In just nine focused sessions, you’ll unlock three transformative frameworks that will elevate your entire marketing approach. First, you’ll master the AI-Branding Framework—a proven system for defining your brand identity and activating consistent, high-impact messaging across every platform.

AI Company Policy

AI-Leadership Through Policy

The AI Usage & Brand Integration Policy is a strategic guide that ensures your company leverages AI tools ethically, safely, and in full alignment with your brand identity.

As AI becomes central to business operations, this policy helps protect your reputation, intellectual property, and data while promoting consistency across departments. It includes usage guidelines, approved tools, brand voice integration, data security, and employee responsibilities—empowering your team to use AI with confidence, clarity, and control.

By the end of the course, you’ll have an AI-Company Policy that will help you effectively manage AI in your business.

AI-Powered Leadership

AI Business Solution Development

AI-Solution Design is a proprietary framework developed by the AI-Branding Academy to help marketers systematically solve branding challenges using AI. Blending traditional strategy with advanced AI methodologies, it empowers teams to move from brand problems to custom AI solutions with clarity and confidence.

The process includes prompt engineering, prompt series creation, custom GPT development using GPT-CRAFT, and (soon) AI agent programming—ensuring outputs are not only innovative but also brand-aligned and strategically sound.

Using this framework, you’ll be setting your company up for success in implementing AI use.

AI-Powered Leadership

GPT-CRAFT

GPT-CRAFT (Custom Response and Adaptive Framework Technology) is a proprietary framework that empowers users to design highly customized GPTs aligned with specific tasks, goals, and workflows. Developed by the AI-Branding Academy, this step-by-step system ensures each GPT delivers precise, brand-aligned, and user-focused results.

From defining purpose and selecting GPT type to shaping tone, interaction flow, and testing outputs—GPT-CRAFT gives marketers and teams the power to create AI solutions that are not only functional, but also strategically transformational.

Learn how you and your employees can create simple AI tools to solve big problems.

Meet Your Teacher: Mark de Grasse

Mark has been working in branding and content creation for 20 years, creating over 30,000 pieces of content in all media forms.

Over 300 Brands Built

Mark has built over 300 brands for himself and others, encompassing design, content creation, websites, podcasts, magazines, and more.

Executive Management

With multiple executive roles, including President of DigitalMarketer, Mark has helped build and guide brands at multiple levels.

Design, Design, Design

Mark has personally designed thousands of graphics, logos, and animations, utilizing a range of tools starting in the early 2000s.

AI-Advocate

Mark has built multiple courses and hundreds of prompts to create and systemize frameworks using ChatGPT, Midjourney, Descript, Elicit, Claude, HeyGen, Vidyo, and more.

Mark’s Past Projects

Sign Up Today! Spots limited.

Let’s Go!

$77

Course starts September 4, 2025 at 11:00am cst. Course includes 4, 60-minute sessions, AI-prompts, templates, Facebook community, and recordings. If you’re already a Pro Member, Register Here.