Real Estate AI Training — April 23
You’ve tried AI. You got mediocre results.
This session explains exactly why — and what to do next.
A 90-minute live training with Mark de Grasse & Robert Lee. Walk away with a clear map of where you’re stuck and the one move that changes everything.
Recording included • Seats limited
NAR 2025 data: 46% of agents who use AI report zero measurable impact on their business. It’s not the tools. It’s the missing foundation. That’s what this session covers.
What This Training Covers
In 90 minutes, you’ll walk through the Founder Freedom Ladder — the framework AIBA uses to identify exactly where a business is stuck and what to fix before any AI tool produces reliable results. You’ll leave knowing your current stage, what’s blocking you, and the specific first move.
Diagnose your stage
Find out exactly where you are on the 6-stage ladder — and why most agents are stuck at the same point.
Fix the root cause
AI can’t replicate what’s only in your head. Learn what to extract first so the tools actually work.
Build what scales
Walk away with a concrete first action — not a list of tools to try, but a system decision that compounds.
Session Agenda
The structural reason the tools aren’t working — and why it has nothing to do with prompt quality.
From “AI produces garbage” to “AI amplifies everything” — map where you are today.
The most common bottleneck and the one move that breaks it.
The Brand Audit method — so AI replicates you, not approximates you.
A concrete starting point if you’re early, mid-stage, or already using tools with inconsistent results.
Bring your specific situation. They’ll apply the framework live.
Who This Is For
Agents who’ve tried AI tools and gotten inconsistent or underwhelming results
Agents who know they should be doing more with AI but don’t know the right starting point
Team leads who want their agents executing consistently — not just using a tool differently each time
Agents who feel like the business still runs through them personally and can’t see how that changes
Not a “what is ChatGPT” overview. This is a system-level session for agents who’ve already tried the tools.
Why This Is Worth 90 Minutes and $9
This is a live session, not a recording you’ll watch at 2x and forget. Mark and Rob are on screen for 90 minutes, working through the framework, answering real questions from the room.
The Founder Freedom Ladder is not a concept from a business book. It’s the framework AIBA members use to build AI systems that actually run their business — not just generate content.
The recording is included. If you can’t make it live, you still get everything.
Your Instructors

Mark de Grasse
Founder, AI Branding Academy
20+ years helping founders build systems that scale. Mark created the Founder Freedom Ladder after discovering the hard truth: AI doesn’t fix a business that runs through one person. AIBA’s entire methodology starts with fixing that first.

Robert Lee
Founder, LeSix Agency • Real Estate AI Expert • AIBA Co-Instructor
Real estate industry expert specializing in AI adoption and CRM automation for agents and investors. Robert brings direct field experience — what works in a transaction-based business, where the failure points are, and how to build systems that hold up when the market moves.
Reserve Your Spot
Wednesday, April 23 • 7:30pm ET • Live Online • $9 • Includes recording
Seats are limited. Secure your spot now.